For Spring Summer 2012 Lu Flux draws her influences from the expectations of a tropical British Summer and then, the reality. The idyllic Polynesian collection oozes summer fun, complete in candy colours and Hawaiian imagery. “A-Lu-Ha” clings to the anticipation of a scorching summer in the mind’s eye of Britain. Then, as forecast, there is an interruption with a downpour of British showers. The hope for paradisiacal blue skies, endless days of sunshine lying on a pure white sandy beach complete with grass skirts, Tiki masks and leis is crushed by rain, to be replaced with jam making and macramé potholders at a car boot sale in a field in Kent.
As expected Lu has incorporated her trademark pastiche of patchwork, which includes a dress made from vintage silk scarves in a collage of round Suffolk puffs – a traditional decorative technique consisting of gathered circles of fabric sewn together at their edges.
A modern twist on the Hawaiian shirt sees crisp laser cuttings of hibiscus flowers and Tiki-masked warriors dancing round campfires teamed with elegant laser cut crepe de chine Tahitian grass skirts. Tiki masks emblazon teeshirts and apron dresses, appliquéd with even more patchwork puffs and embroidered Hawaiian mementos embellish pockets.
The collection sees the introduction of macramé techniques using reels and reels of silk thread sponsored by Alchemy Yarns. Alchemy creates luxury hand painted all- natural yarns which subtleties cannot be commercially re-created nor made by a machine. Each yarn type responds uniquely to each individual colour value, making nuance, sophistication and intense colour magic. The silken straw in the collection is knotted in complex sequences and echoes the grass skirts of dancers at a luau.
From dresses to raincoats this sugarcoated collection demonstrates at its best the ever-present playfulness to Lu Flux. “A-Lu-Ha” SS12 travels beyond last season’s inky colour palette and heavy fabrics towards a delicate hued potpourri of soft silhouettes and floral fancy.
(Shark Teeth Dress)
Lu Flux exhibited the new SS12 collection “A-Lu-Ha” in the Embankment Galleries at Somerset House during London Fashion Week from 16th – 20th September 2011. The collection will also be exhibited at Rendez-Vous Femme during Paris Fashion Week from the 29th September – 2nd October and at the Zeniya Inc showroom at Tokyo Fashion Week from the 18th – 31st October 2011.
MODELS Georgie & Joey Carr
PHOTOGRAPHER Damian Ucieda Cortes ASSISTED BY Emma Crichton & Neil O’Driscoll
MAKE UP Sonia Bhogal ASSISTED BY Mao Kamiji
HAIR Mitsu Enokida ASSISTED BY Misaki Nakamura
STYLIST Ceska Dvorak
ASSISTANCE Amy Wright, Chloe Forestier-Walker, Katie Early, Lucy Strawson, Ramona Kohldorfer & Stacey Bevan