The Designer Exhibition during London Fashion Week 2011

Mara Hoffman is a New York fashion designer whose line, Mara Hoffman, launched in 2000. Hoffman studied fashion design and graduated from Parsons School of Design in New York City and Central Saint Martins College of Art and Design in London. Mara Hoffman has evolved from collections featuring hand-dyed couture pieces to her current collections which concentrate heavily on original silk prints. Her line encompasses everything from swimwear to cashmere coats. Hoffman pulls her inspiration from nature, world travel and fantasy. I took a photo of the designer’s top with beaded neckline at Somerset House.

James Long. The design of the neckline features a recognisable detail of James Long AW11 collection. The belts in the same style can be found in this collection as well.

Michael Van Der Ham presented his collection with creatively designed necklines. This is my lovely garment from his current collection.

At the exhibition I found a detachable collar designed by Simone Rocha. It looks very simple, but really noticeable.

VILSHENKO is an eponymous line of Olga Vilshenko – a peerless designer whose formative years were steeped in quality craftsmanship due to a long-standing family legacy in garment manufacturing. The designer is committed to creating striking yet tastefully constrained pieces. Her unique aesthetic – marrying classic construction, minimalist silhouettes and rich detailing – was honed at the Institute of Fashion and Art in Russia and London’s Instituto Maragoni. At the exhibition, I caught sight of the vest of the V-neck with a V-shaped collar that looks separate. I like the way Olga Vilshenko applies traditional Russian patterns to contemporary garments.

IZMAYLOVA is the fusion of two entrepreneurs who have put their passions to work to create the ultimate cult remix and brand experience. Creating a women’s wear label that represents combination of couture craftsmanship and wearable elegance in a graceful design that is built to last. The Izmaylova brand – is defined by its authentic Russian heritage fused with modern interpretation. A recognisable icon: the trademark logo, an amalgamation of the old and the new, a fusion of traditional logos and architecture with a modern flair, a modern interpretation of the iconic, distinguished Russian Faberge Imperial Egg. At the exhibition, IZMAYLOVA presented many elegant dresses, some of which had nice necklines to complete the elegant look.

Canadian-born Thomas Tait completed a three-year technical diploma at La Salle College (Montreal) in 2008. He then graduated with an MA in women’s wear from Central Saint Martins in February 2010, making him the youngest student to ever complete this course. Thomas Tait’s autumn/winter 2010 collection was selected by Central Saint Martin College of Art and Design to be featured in London Fashion Week 2010. Thomas Tait’s spring/summer 2011 debut collection was shown in Wilkinson gallery in east London.

Tait’s most recent accomplishment, his AW 2011/2012 womenswear collection, demonstrated a strong focus on the combination of structure and fluidity, lending the garments and footwear a clear and unique design aesthetic. Thomas accepted sales requests for the first time this season (AW 2011/2012) and as a result will be exclusively sold in some of the world’s top stores such as 10 Corso Como, Browns and Louis Boston.

All the coats put on display at the exhibition had the same band detail around the collars.



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